I just finished speaking on a teleseminar hosted by the great sales coach Tom Beal (www.thesaleschampion.com). As you might guess, most of what I discussed was about how one can stop cold calling and put smarter, more efficient methods of lead generation into place. On the call I mentioned the postcard service offered by the US Postal Service where one can upload the postcard copy, a mailing list, and have the entire thing printed and mailed out within 24 hours automatically. I checked the USPS website and it turns out they're now also doing letters and flyers as part of their automated online mailing service. For details and pricing please visit www.usps.com. I think any salesperson in the US who does not take advantage of this (or those outside the US who mail into the US) is really missing out on another great alternative to cold calling.